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This article was published 3 year(s) and 11 month(s) ago
Photo courtesy of In The Game.

Fun is the rule In the Game

Allysha Dunnigan

June 2, 2021 by Allysha Dunnigan

PEABODY — In The Game, located where Bonkers once stood on Lowell Street, offers 35,000 square feet of food and games, all of which are now fully open. 

The pandemic halted the usual birthday parties and events hosted at In The Game, but the restaurant has been opened, following COVID-19 guidelines.

According to William Michalski, regional director of operations for In The Game, customers can come and eat at their full-serve restaurant and bar, but do not have to participate in the nearby games. 

If one chooses to incorporate games into their visit, cards and tickets can be purchased for the ropes course, virtual reality games, mini bowling, laser tag and more. 

There are also packages available that offer discounts for the more games purchased. 

“We have about 80 games, so there is a lot to choose from,” Michalski said. 

In The Game reopened at 20 percent capacity in October, but Michalski said those limitations and the slow reopening of indoor entertainment venues negatively affected the business. 

Since the busy season at In The Game is from January to April, Michalski said they missed that opportunity but are hoping to bounce back with their partnerships with summer programs such as local YMCAs and youth groups. 

Gov. Charlie Baker allowed for the state to reopen Saturday, with no restrictions for people who have been vaccinated, and as such Michalski said they are following state guidelines and are giving their employees a bonus if they get vaccinated. 

In The Game is about 3 years old, so Michalski said they are still trying to work on their brand and plan to incorporate more marketing and outreach as things start to get back to normal. 

  • Allysha Dunnigan
    Allysha Dunnigan

    Allysha joined the Daily Item in 2021 after graduating with a degree in Media and Communications from Salem State University. She is a Lynn native and a graduate of Lynn Classical High School. Allysha is currently living in Washington D.C. pursuing a Master's Degree in Journalism from Georgetown University.

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