LYNNFIELD — Best-selling author David A. Morales of Lynnfield will be appearing at Whitelam Books, 610 Main St. in Reading on Saturday to celebrate Independent Bookstore Day.
The event begins at 10:30 a.m. Morales will join a panel of fellow local authors in a series of discussions and live readings.
Morales said nobody knows better than he that the American Dream is possible for everyone, as long as you are willing to work for it. Growing up in a poor, mountainous region of Puerto Rico, Morales said he had no idea he would end up where he is today: an executive shaping the future of healthcare and public policy in America and a father dedicated to faith, family, and community.
In his book, “American Familia: A Memoir of Perseverance” (River Grove Books, Feb. 22), Morales explores how the tenets of faith, family, and grit can serve as a compass for young readers in search of a better future.
“I’m so thrilled with the response I’ve received since ‘American Familia’ was published,” Morales said. “I wrote the book to encourage other families to start a conversation with their children about values and to inspire and encourage young people to dream big and become more. I can’t wait to spread that message with the community and support Whitelam Books, an awesome small business.”
Morales’s message has resonated with media and readers, as his book has achieved “Amazon best seller” status in several categories, including faith, fatherhood, Hispanic & Latin biographies, and Christian men’s issues. The book also attained the No. 1 New Release distinction in religious leadership and psychology & Christianity.
The book has been featured in “El Planeta” and “The Washington Times,” as well as in author interviews with “El Mundo” Boston, the LiberatED podcast, and an upcoming episode of Jason Romano’s “Sports Spectrum.”
Over the last two decades, Morales has had an accomplished career in government, corporate America, and the not-for-profit sector. In addition to leading a health plan, he served as senior executive for a multinational healthcare company, founded his own consulting company, and enjoyed a rewarding career in public service.
Alongside his wife, Samanda, he co-founded Ahora Inc., a not-for-profit dedicated to empowering working-class families and low-income individuals to build self-reliance through budgeting, money management, and wealth building.
Morales said his proudest accomplishment, by far, is “raising two strong, God-fearing boys and getting them started on their own journeys toward self-reliance and prosperity.”
Copies of “American Familia” will be available to purchase at the event. For more information, visit whitelambooks.com. Follow Morales’s endeavors through his podcast, “Grit Machine DNA,” or by visiting davidamorales.com.
The event is free, open to the public, and will feature refreshments and giveaways.
