MARBLEHEAD — Longtime Marblehead broker Kelly Duggan has joined The Agency Marblehead after four years of owning Kelly Duggan Real Estate LLC, where she earned her reputation for a direct and relationship-first approach to real estate.
Selling a home is often one of the most emotionally tense things a family deals with, and buying a home nowadays can come with more hurdles and challenges than rewards. However, Marblehead’s Kelly Duggan has made it her career mission to change the way potential buyers and sellers experience the real estate market.
“I’ve always believed real estate should feel personal, not transactional,” Duggan said. “This move allows me to build on that—adding stronger marketing and a broader network while continuing to work the way my clients expect.”
As her business grew over the years, Duggan saw most of her clients come through referrals both in Marblehead and across the North Shore. This gave her the opportunity to form close relationships with her clients and guide them with clarity and consistent communication. She built her business on the idea that real estate is not one-size-fits-all and every client should have a personalized approach that directly speaks to their individual needs in either buying or selling.
In a housing market that often feels overwhelming and muddled with people who do not respect the emotions that come with buying and selling a home, Duggan is a breath of fresh air. Her background in English and a long-standing interest in architecture and design informs everything she does from marketing to property positioning.
Along with her unique background, Duggan is actively involved with the North Shore Realtors and supports The Women’s Fund of Essex County. This fund raises money and awards grants to nonprofit programs that improve the lives of women and girls who are at risk across Essex County. Duggan’s people-first attitude is not just something she preaches, but an aspect of her life that she practices in every way.
After taking the time to cultivate a business that puts the clients’ needs first, Duggan has decided to join The Agency Marblehead. Her decision was driven by her desire to continue providing the best service possible to her clients. The Agency’s position as a luxury brand provides Duggan with a powerful platform to continue marketing at a much larger scale than before.
“I built Kelly Duggan Real Estate on the belief that clients deserve a broker who is fully invested in them, not just the transaction. That hasn’t changed,” Duggan said. “What has changed is the platform behind me. The Agency’s marketing is in a different league; the brand carries real weight with buyers and sellers who are connected to markets far beyond Marblehead.”
Make no mistake, even with her departure from Kelly Duggan Real Estate LLC, Duggan has no plan to change her approach. The Agency Marblehead will provide Duggan with the ability to continue her work with the same approach but with even more focus and resources than before.
“Kelly is exactly the kind of professional The Agency Marblehead was built to attract,” said Michael Cannuscio, a managing partner with The Agency, “accomplished, client-first, and serious about the quality of service she delivers.”
For Duggan, this new step is a natural extension of what she has been doing in the years prior. As she steps into this new stage of her career, she is taking with her all the lessons she learned from running her own business; what worked and what did not, to help create an even stronger clientele that can rely on Duggan to provide the same hands-on service she always has.
“I’m proud of what I built independently,” said Duggan, “and even more excited about what I can now do for my clients.”
Duggan will continue serving Marblehead and the North Shore with an even stronger vigor than before with a company to support her and the work that earned her a reputation for excellence.
For any inquiries, Kelly Duggan can be reached at [email protected].
